New: The Product Hunt Launch Playbook — 30-day countdown to a top 5 launch

Marketing Checklists

Zero ambiguity on what to do next.

No decisions. No interpretation. Just a list of things to do in order. Checklists are the highest-ROI format in FounderHacks.

9

Checklists

317

Total action items

89%

Completion rate

Free

Pre-Launch Week Checklist

7 days out — day-by-day tasks

Landing page checks, analytics setup, launch post drafts, community warm-up, email list import, social bios updated, auto-responder live, team briefed on launch day process.

28 items 7 days
Start
Free

Launch Day Checklist

Hour by hour — 6am to 10pm

What to post, when to post it, who to DM, which communities to engage, how to respond to comments, when to ask for upvotes, how to handle negative feedback publicly.

42 items 1 day
Start
Builder

Post-Launch 30-Day Checklist

Daily and weekly actions for month one

Follow-up with leads, thank you messages, onboarding calls, feedback collection, iteration log, second wave of directory submissions, blog post about the launch.

56 items 30 days
Start
Builder

Cold Email Setup Checklist

Everything before your first send

Domain setup, email warm-up, SPF/DKIM/DMARC configuration, tool selection, list hygiene, unsubscribe compliance — everything needed before sending the first cold email.

24 items 3 days
Start
Builder

SEO Minimum Viable Setup

The 20 SEO foundations every SaaS needs

Google Search Console, Google Analytics, sitemap, robots.txt, meta tags, page speed, schema markup, internal linking — before publishing any content.

20 items 2 days
Start
Free

First 10 Customers Checklist

47 actions in sequence — zero gaps

From "write a list of 50 potential customers" to "send the fifth follow-up email". Fully sequential. No gaps. The most used checklist in FounderHacks.

47 items 30 days
Start
Builder

Pricing Setup Checklist

Before publishing any pricing

Competitor research steps, value metric identification, tier structure decisions, freemium vs trial decision framework, Stripe setup, pricing page copy review.

18 items 2 days
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Builder

Content Marketing Setup

From zero to publishing machine

Keyword research, content calendar setup, first 10 post titles, publishing workflow, distribution checklist per post, repurposing workflow, analytics tracking setup.

32 items 1 week
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Builder

Directory & Listing Submission

50 directories ranked by ROI

50 directories listed with submission requirements, links, and notes on which drive the most traffic. Ordered by ROI. Estimated time to complete each submission.

50 items 2 weeks
Start

How FounderHacks checklists work

1

Pick your checklist

Choose based on your stage and what you need to accomplish next.

2

Follow in order

Each item is sequenced. No decisions needed. Just execute top to bottom.

3

Track progress

Check items off as you complete them. Your progress is saved and contributes to your Readiness Score.

Ready to stop guessing and start executing?

Start with the free checklists, then unlock the full set with a Builder plan.

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