Free Marketing Tools
Free marketing tools built for founders, not marketers.
Make specific marketing decisions in minutes. Each tool replaces a conversation with a marketing consultant.
Marketing Readiness Assessment
15 questions. 5 minutes. Get your Marketing Readiness Score across 8 dimensions and a prioritised action plan specific to your product and stage. No signup required to start.
Answer 15 questions about your current marketing
Get your score 0-100 across 8 marketing dimensions
Receive a personalised action plan with linked playbooks for each gap
Sample Score
All Founder Marketing Tools
ICP Finder
Answer 10 questions about your product and get a specific Ideal Customer Profile with job title, industry, company size, pain point, trigger event, common objection, and 5 specific places to find this person online.
You provide
Product category, price, key feature, problem solved, etc.
You get
ICP profile · Job title · Industry · Pain point · 5 channels to find them
Channel Prioritiser
Input your product type, target customer, budget, and available weekly hours. Get a ranked list of the 3 acquisition channels most likely to work for your specific situation — with reasoning and a 30-day action plan per channel.
You provide
Product type, target customer, monthly budget, weekly hours
You get
Top 3 ranked channels · Reasoning · 30-day action plan per channel
Cold Email Subject Line Generator
Enter your product and target persona. Get 10 subject line variations with predicted open rate benchmarks, A/B testing instructions, and notes on which subject lines work best for which audience types.
You provide
Product name, target persona, product category
You get
10 subject line variations · Predicted open rates · A/B testing guide
Pricing Calculator
Input your competitors, feature set, and target customer. Get a recommended pricing range, tier structure, value metric recommendation, and see how your pricing compares to similar products in your category.
You provide
3 competitors, key features, target customer type
You get
Pricing range · Tier structure · Value metric · Market comparison
Launch Timeline Builder
Enter your target launch date. Get a personalised day-by-day pre-launch plan with tasks assigned to specific days, estimated time per task, and dependencies clearly marked.
You provide
Target launch date, product type, available channels
You get
Day-by-day calendar · Task assignments · Time estimates · Dependencies
CAC Estimator
Input channel, conversion rates, and average contract value. Get a realistic customer acquisition cost estimate per channel and a payback period calculation. Understand which channels are economically viable before investing time.
You provide
Channel, traffic/outreach volume, conversion rate, ACV
You get
CAC per channel · Payback period · LTV:CAC ratio · Viability assessment
Marketing Audit
Answer 30 questions about your current marketing activity. Get a scored assessment of 8 marketing dimensions with specific gaps identified, a prioritised action list, and linked playbooks for each gap.
You provide
30 questions about current marketing activity
You get
8 dimension scores · Gap analysis · Prioritised action list · Linked playbooks
These tools are free. The playbooks make them powerful.
Every tool result links to the specific FounderHacks playbook, template, or checklist you need to take action on what you learned.
See all plans