Everything you need to get from zero to 1,000 customers.
Start free. Upgrade when you are ready. 30-day money-back guarantee on all paid plans.
Free
Explore and get unstuck
- Marketing Readiness Assessment + score
- 5 free playbooks (Zero-to-10, Product Hunt, Reddit, Cold DM, Directories)
- 10 templates from core library
- Pre-launch & launch day checklists
- Channel Prioritisation tool
- Weekly FounderHacks newsletter
Builder
The complete toolkit
$22/mo billed annually
- Everything in Free
- All 15 launch playbooks
- All 7 channel blueprints
- Full template library (100+ templates)
- All checklists & strategy guides
- All hacks and quick wins
- All founder tools & calculators
- Case study library (searchable)
- Weekly score updates
- Community access (Launch Wednesday, accountability)
Pro
Personalisation & advisory
$59/mo billed annually
- Everything in Builder
- Personalised playbook recommendations via score & product type
- AI marketing advisor — ask any question, get specific answers
- Monthly 1:1 marketing review call (30 min)
- Template personalisation for your product & ICP
- Priority access to new playbooks
- Founder AMA sessions (live, not recorded)
Cohort — $499 one-time
6-week live cohort: 20 founders, one goal — first 100 customers. Weekly group sessions with accountability and peer feedback. Daily Slack check-ins. Personal ICP and positioning workshop in week 1.
Next cohort starts May 2026 — 6 spots remaining
30-Day Money-Back Guarantee
Execute one playbook and if it does not help, get a full refund. No questions asked. We are that confident in the content.
Full feature comparison
| Feature | Free | Builder | Pro |
|---|---|---|---|
| Marketing Readiness Assessment | |||
| Launch playbooks | 5 | 15 | 15 + personalised |
| Channel blueprints | — | 7 | 7 |
| Templates | 10 | 100+ | 100+ presonalised |
| Checklists | 2 | All | All |
| Strategy guides | — | ||
| Hacks & quick wins | — | ||
| Founder tools | 2 | All | All |
| Case study library | — | ||
| Community access | — | ||
| Score updates | Initial | Weekly | Weekly |
| AI marketing advisor | — | — | |
| 1:1 review calls | — | — | Monthly |
| Template personalisation | — | — | |
| Priority new content | — | — |
Frequently asked questions
Is FounderHacks only for SaaS?
No. While many of our playbooks use SaaS examples, the frameworks work for any digital product — marketplaces, tools, apps, communities, and info products. The customer acquisition principles are universal.
How is this different from a course?
Courses are passive — you watch and hope you remember. FounderHacks is active — every resource ends in a specific action you take today. It is a system, not a syllabus. You execute, not learn.
Can I get a refund?
Yes. 30-day full refund if you execute one playbook and it does not help. No questions asked. We are that confident in the content.
What if the playbooks don't work for my niche?
Every playbook includes adaptation notes for different niches. The Pro plan includes personalised recommendations. And our case study library covers 20+ different product categories so you can find examples relevant to you.
Is there a student or bootstrapped founder discount?
Yes. Email us at hello@founderhacks.com with proof of student status or your bootstrapped project and we'll provide a 50% discount on any paid plan.
Can my co-founder use the same account?
Builder and Pro plans include access for up to 2 team members. Need more seats? Contact us for a team plan.
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